💰 Thanks Secures $26 Million to Disrupt Retail Media

🗃️ What’s Shaping the Shelves?

Retail media is evolving rapidly, and a new player is making waves. Thanks, a retail media startup, has secured $26 million in seed funding to challenge established players in the space. With a focus on data-driven personalization and AI-powered ad placements, the company aims to refine how brands connect with consumers. Read more.

🧙 Retail Masterclass

New tariffs introduced by President Donald Trump have sent ripples through the retail industry, sparking concerns among retailers and consumers alike. The policy targets imports from key trading partners, driving up costs for businesses and potentially leading to higher prices for shoppers.

💡 An Everyday Market Hack

Retailers looking to increase sales and reduce cart abandonment should consider implementing "Try Before You Buy" programs. This approach allows customers to test products before committing to a purchase, increasing consumer confidence and reducing return rates.

🧐 Shopper Insights

American Airlines recently lowered its earnings forecast, citing weaker-than-expected demand. While this may seem unrelated to retail at first glance, consumer spending on travel often reflects broader economic trends. If travelers cut back on discretionary spending, retailers—particularly those in luxury, fashion, and travel-related categories—may see a similar pullback. Monitoring airline demand can serve as an early indicator of shifts in consumer behavior, helping retailers adjust strategies accordingly.

Retail Innovation

🏷️ Featured Brand - Big Lots

Discount retailer Big Lots is making a comeback, reopening several stores after filing for bankruptcy. The company is focusing on key locations where demand remains strong, particularly in suburban and rural markets. By streamlining operations and renegotiating supplier contracts, Big Lots aims to position itself as a go-to destination for budget-conscious shoppers.

🌱 Eco Trends

Sustainability continues to be a driving force in retail, and reusable packaging is emerging as a viable solution to reduce waste. Brands across various sectors, from food and beverage to personal care, are exploring innovative packaging systems that prioritize reuse over single-use plastics. Companies like Loop and Algramo are pioneering refillable containers and returnable packaging solutions, appealing to eco-conscious consumers.

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