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🎫 Digital Passports for Luxury Goods

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Mobile, Ads, and AI Are Reshaping FMCG Ecommerce—See the 2025 Outlook Now

New research from Semrush and Euromonitor International reveals what’s driving growth: mobile now accounts for 60% of traffic, display ads jumped 156%, and AI referrals spiked 1138%.

Explore what top brands are doing to stay ahead.

🗃️ What’s Shaping the Shelves?

Costco has mastered the art of impulse buying. With limited-time items, strategic store layouts, and a treasure-hunt shopping experience, the warehouse giant keeps customers browsing longer and spending more. This model helps Costco stand out in a market where online convenience dominates. Read more.

🧙 Retail Masterclass

In this The Retail Podcast episode, Didier Mattalia, co-founder and CEO of Trust-Place, discusses how digital passports are changing product traceability and customer relationships after purchase. Luxury brands across fashion, home, electronics, and automotive sectors are using this technology to verify authenticity, comply with new EU sustainability rules, and keep customers engaged.

💡 An Everyday Market Hack

Revamp checkout lines to include small, useful items paired with QR codes for deeper product stories or special online offers. This blends impulse buying with digital engagement, extending customer interaction beyond the register.

🧐 Shopper Insights

March saw a 7.2% rise in online retail sales compared to the previous month. Apparel, beauty, and home goods categories led the growth. This jump signals that consumers are shifting more discretionary spending online as seasonal shopping picks up.

Retail Innovation

Lush has opened a flagship store in Dubai Mall designed around customer experience. The space features interactive product demonstrations, in-store events, and ethical sourcing education. This move reflects a broader trend of beauty brands blending entertainment, education, and retail under one roof.

Apple is highlighting its growing focus on sustainability by expanding its iPhone recycling program. Devices are dismantled using robots like Daisy, which recover valuable materials. This not only reduces waste but helps Apple use more recycled components in future products—offering a model for retailers looking to reduce their environmental footprint.

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